Talking Technology Behind The Investment Industry… Information for the Individual Investor

Listen, as Deborah answers questions about little-known and little-discussed issues that may affect the safety and the validity of the reporting of YOUR investments.

Deborah Anderson, part humanitarian and part financial industry technologist, having served as Chief Technology Officer in the Investment Industry in Los Angeles, uses her knowledge and her expertise to strive to help educate the public, in attempts to avoid Madoff schemes and damage by other disasters, specifically as it relates to the technology that handles client data.

Deborah will be interviewed on KLZ 560 AM and will be answering questions like:

Why would/should we care about the technology behind our investments?
How does this affect me, since I don’t use a Private firm for my investments?
I don’t invest anything, should I really care about this topic?
How do I know if I’m at risk?
What can I do, as a consumer, about this?

Tune in on Monday, June 25th (10:30 am MT) to hear her, live, at ExperiencePros.com, known as the most positive business talk show in America.

You can also here the archived radio show at Radio Show Archive.

Search engine optimization continues to be one of the most lucrative professions in the online development industry, and that’s for a pretty good reason. Google continues to update its search engine ranking algorithms, first unleashing its Google Panda modification and then treating the world to Google Penguin the next year. These two updates have focused almost entirely on relegating so-called “junk websites” to the back of the line when a user searches for their content using their top keywords. Junk websites are identifiable in a number of ways, including their adherence to emphasizing and overly repeating keywords, filling the site with over-the-top advertising, and placing a high number of wasteful, junky links all over the site’s design.

These things are now easy to spot by Google’s advanced Panda and Penguin algorithms and, in fact, Google Penguin was designed almost exclusively to prevent the proliferation of wasteful links. The algorithm’s effectiveness was recently tested by a leading search engine optimization firm, which placed tens of thousands of these wasteful links all over a well-regarded website which placed on the first page of Google search results. Five weeks and $45 later, that website was no longer an authority in its niche. Its space on the front page was done away with, and Google relegated it to the “back pages” of spam, junk, and newcomers. The lesson? Write and link to content with purpose and good reason, or Google will have a pretty good reason to send a website to the back of the line.

What do you know about Twitter?

Other than the common idea that it lets you create a huge network of individuals by following certain people and gathering followers, here are some amazing facts on one of the leading social media platforms.

There are around 750 tweets in a second and more than 340 million in a day.
With over 140 million active registered users, the site would rank twelfth as the country among the other nations with the highest population.
The busiest time ever in the online community’s history is during the TV screening of “Castle in the Sky” (a Japanese anime), which has a record of 25,088 tweets per second.
It has earned the title “the SMS of the Internet.”
It is one of the most visited websites.
Many users retweet posts mostly for their engaging content, personal connection, and humour (in this order).

A quick tutorial on connecting your Facebook Page to your Twitter account so that Facebook Page updates will automatically tweet.

Here are the step-by-step instructions on connecting your Facebook Page to your Twitter account for automatic tweets

Go to your Facebook Page (i.e. www.facebook.com/SocialWebCafe.
Click on “Admin Panel” (at right).
Click on Manage > Edit Page (at top).
Click on Resources and then “Link Your Page to Twitter.”
Click on “Link To Twitter” button.
Enter Twitter login information and then “Authorize.”
Test by posting on your Page and then checking your “Sent Tweets.”

You are all set-up with your connection between Facebook Page and Twitter…

Google is at it again. Last summer it was and this spring it is Penguin. The giant search engine is always trying to stay one step ahead of Internet marketers. Many Internet marketers were hit pretty hard with this latest Penguin update. Instead of going into detail about what the Penguin update exactly is, this article will explore 3 quick and easy ways that you can make the most of the latest update.