Every marketing strategy has its advantages but they all have the same thing in common, they are expensive. To embark on a traditional marketing campaign requires that you have a fitting budget to fully implement the plan.
In most cases, businesses seek to hire new employees or bigger marketing teams on a contract that will allow them have a wider reach to the customers and the entire market. This therefore means a bigger workforce and a higher wage bill; however, there is a new strategy in town, one that will reduce all this costs and one that will have a bigger impact and that will allow people to reply to your advertisement.
Are you calling out for help?

The first time that I heard about BlogEngage.com was while visiting Karen Woodham’s Blazing Minds blog. I kept seeing these advertisements for Blog Engage on her site and the phrase, “Blog Engage,” alone, caught my attention. I like to engage, and to engage with other bloggers? I was curious.

Soon after, Karen had a contest and the prize was a Blog Engage account. Ok, I was game. I mean, all I had to do was a few tweets and shares per day, right? Silly me was new to raffles and didn’t realize it was a drawing. So, after I had ensured that I was ahead, by all the points I garnered, sure that I would win, I was sad to find out I didn’t win the Blog Engage membership.

I would daily visit BlogEngage.com and try to figure out what it was all about. It wasn’t clear to me at the time, as I felt like I was peering through the windows, like a child looking at a candy store.

Those of you who have created a website for your product or business will know that creating one is just the first half of the game. In the second half, you need to promote it and make sure you do it well. There are numerous ways to ensure you increasingly keep getting clicks on your website. Promotion tools like  mobile display ads, mobile apps, SMS marketing, QR codes, location based apps, etc. have been proven to go a long way in increasing the views on websites. For a business that’s starting to build a strong foothold for itself, QR codes are one of the easiest ways to start with. Today we look how QR codes can get you the much desired increase in the site views in just 5 steps.

Any band worth their salt knows the importance of marketing and PR. There are thousands of bands all around the country, all of whom are trying to get noticed and rise to the top of the pile. In this day and age, no band can afford to be without a top quality website, and they also need to be completely on top of their social media pages. Regular updates keep your band fresh in people’s minds, and if you don’t do it, then other bands will get more of their attention. People really love to know all about a band and sometimes 140 characters on Twitter is just not going to cut it. You need to get blogging – sooner rather than later. Blogging will help you rise to the top of the search engine rankings by making your page look more authentic to companies such as Google. Blogging is the best marketing strategy you can employ – but only if your blogs are interesting! Here’s how to keep them fresh.

Many people have a mini-meltdown the moment they realize their website has been penalized by Google. After putting so much of your time, effort and money into something, it’s very easy to feel as though the world is shattering beneath your feet. Penalties happen to the most careful, successful webmasters so try not to beat yourself up too much. This experience is one of many that is going to help your site reach even greater heights, although that fact may be difficult to see in this confusing time.